This press release was provided by Elements Fitness. The Club Industry editorial staff was not involved in the creation of this content.
Powered by PopUpSummer! the shop will feature the best of Fitness, Fashion & Beauty Brands
FOR IMMEDIATE RELEASE (MIAMI, FLORIDA) — Elements Fitness and PopUpSummer! are excited to announce their partnership to create an oasis at the 1 Hotel South Beach during Art Basel. The street level shop will be open on November 29 through December 3rd from 8am to 6pm. The PopUp will feature renowned barre and dance fusion signature classes, private training, styles from the hottest fitness and athleisure wear brands, jewelry, bags, sun visors, hats, hair styling, make up and beauty products from the new Salótto salon, give-aways and much more.
Elements Fitness Founder Andrea Fornarola Hunsberger teamed up with Susan Sandler for her knack to create unique shopping experiences in event locations. Sandler’s ability to identify and present brands that are not necessarily found everywhere, but are in demand, has lead her to create successful PopUp shops in New York City and the Hamptons.
Andrea Fornarola Hunsberger, explains “Art Basel attracts a lot of our existing clientele from New York, and we wanted to create a home away from home for them. A place of familiarity, where they can recharge, relax and really enjoy this unique experience that combines the the best of fitness, fashion and beauty.” Susan Sandler adds “We have seen a trend in adrenaline shopping, what I like to call an extension of the endorphin rush of good exercise, and we wanted to bring this to life during the amazing week of Art Basel Miami, with brands that are artistically designed.”
ABOUT THE BRANDS
ELEMENTS FITNESS was founded in 2010 as a fitness and wellness consulting company, successfully implementing programming and activations in schools,…